- June 2, 2018
- Posted by: SimbaAdmin
- Category: Digital Marketing
Are you still waiting to be convinced of the value of Facebook for business? Is it really necessary? Can it be used by Small Businesses? Is Facebook Marketing in Kenya important?
Below are the top7 reasons your brand needs to be on Facebook. Read through this list and then decide for yourself!
Facebook is the MOST popular Social Media Network.
According to the latest statistics, Facebook has over two billion users. 2,000, 000, 000! You simply can’t afford to ignore the sheer number of people that you can reach through using Facebook marketing.
Facebook Marketing in Kenya is low cost
A business can sign up on Facebook for free and for a small startup business this is really useful as they don’t have the money as yet to pay for a website. You can literally start marketing to millions of people globally on Facebook for free. Of course once your business picks up, you can start using Facebook Marketing in Kenya which is also very affordable.
Easy and Instant Interaction with clients/leads
Customers can directly contact the business on their Facebook page, which gives a personal touch as compared to an automated business email.The business can respond quickly to queries and resolve problems faster as well. This increases the level of satisfaction of the customer and can help in developing personal relationships with them, promoting brand loyalty.
Convert User traffic to a website
This is done by adding a link to the website on the Facebook page, and also by posting interesting content from website to the Facebook page, so your fans can click the link and read the full post on website. Customers will get the necessary information from the Facebook page and then visit the website to make their purchases etc.
Reach a targeted audience
Just because Facebook has over two billion users doesn’t mean you’d want all of them.
Luckily, Facebook Marketing in Kenya provides one of the most targeted audience selections. Users can be targeted based on their age, current location, education level, schools they attended and virtually any metric that you choose. And all this is done by simply making a few selections that doesn’t require much expertise.
Boost SEO and Mobile Ready
Majority of people access the internet using their mobile device. It can be incredibly difficult for a small business to fully optimize their websites for all mobile devices. The great thing about a Facebook page is Facebook does the heavy lifting for you! — optimizing your page for both desktop and mobile devices.
Build Brand Loyalty
Besides being a place to build a customer base and sell products, a Facebook business page can do wonders for helping you build brand loyalty.Well, if you consistently provide valuable and entertaining content, your followers will stay loyal — even when you make mistakes.
These days, people look online to find businesses to buy from — and they predominately search social media.
If your followers see you being active & responsive, they’re much more likely to do business with you than a company with no Facebook presence or a poorly run page.
Contact today on +254 715 103 468 to get started